It's not a new phenomenon, American Express has been doing event promotion for years. Tied to my Citi Credit Card I got this email offer today:
Something for nearly everyone.
Private Pass is your exclusive access to the best entertainment.
When it comes to electrifying events and VIP treatment, Private Pass is your ticket. Citi cardmembers can select from a wide variety of categories, including concerts, dining, sports, shopping, and more. Check out all the premium events at www.privatepass.citi.com
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The Jonas Brothers - $29.99 Fan Club Membership Offer and Pre-sale Tickets!
Jonas Brothers
Official Fan Club Membersp OfOer and Pre-e-sale Tickets for Upcoming Summer Tour
Citi cardmembers can purchase memberships to the official Jonas Brothers Fan Club – Team Jonas - at the special offer price of $29.99!
Team Jonas membership includes an exclusive welcome gift, frequent contests and giveaways (including meet & greets with the band), behind-the-scenes and backstage video of the boys, and the chance to buy four concert tickets per membership before seats go on sale to the public.
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Duran Duran - Pre-sale Tickets For Citi Camemembers!
2008 RED RPETEMASSACRE NoNorth American Tour
Pre-sale Tickets for Citi cardmembers
After an unprecedented 10-show run on Broadway, and the release of their latest critically acclaimed studio album – RED CARPET MASSACRE - musical innovators Duran Duran announced details of a 22 date North American tour that will begin in Vancouver, Canada on April 29th and end inew York witith two spectacular ccertr at Centralal Park’s Summerstage at e e end of May.
Citi cardmembers get exclusive access to pre-sale tickets in select markets.
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Chicago & The DoobiBrothehers – Pre-sale Tickets!
Chicago & The Doobie Brothers
Cheadadlining Tour
Get accesto o tickets rst tith your CiCiti credit card! Exclusive pre-sale for Citi cardmembers is available now in select markets.
Two of America’s longest running and most respected classic rock bands join forces for a 2008 summer tour!
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Poison – Pre-sale Tickets!
Poin 200808
Live Raw & Uncut Summer Tour
With Special Guests Dokken a Sebebastian Bach
et t access tickecs first witwith your Citi credit card! Pre-sales for Citi cardmembers in select markets begin Thursday, March 20th at 10AM local time.
The summer tradition continues with Pon’s “s “Live Raw & Uncut Summer Tour” with special guests Dokken and Sebastian Bach!
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Mary J. Blige & JAY-Z – MARY J. BLIGE & JAY-Z – SPECIAL EVENT AND NEW PRE-SALES ADDED!
SPECIAL EVENT: JAY-Z Dress Rehearsaerforformance
The Fillmore Miami Beach, March 21
Use your Citi credit card to purchase tickets to a solo JAY-Z dress rehearsal performance at The Fillmore Miami Beach at Jackie Gleasoneaterter in Miami Beach, FL on Friday, March 21.
Mary J. Blige & JAY-Z
Heart of the City Tour
New shows have been announced in Atlantic City, NJ and Denver,. G Get access tockeckets first thete shows witwith your Citi credit card. Pre-sales for Citi cardmembers begin Thursday, March 20th, 10AM local time!
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True Colors Tour – Prale Ti Tickets Availablow! w!
Truolors Tour ur 2008
Cyndi Lauper
The B-52Joan Jet
Joan JetJett & The Blackhearts
Wanda Sykes
and host Carson Kressley
Plus spec be guest to be announced!
Get access to tickets first with your Citi credit card! The True Colors Tour will hit the road again this summer wing an excitinp ofw line-up of legendary and up and coming artists.
Pre-sale for Citi cardmembers live now for shows in Houston, TX at the Cynthia Woods Mitchell Pavilion on June 21st and in Dallas, TX at Superpages.com Center on June 22nd!
A couple things struck me about the Citi offer:
How cool it would be for the average person to have access to these events without having to jump through hoops to get it despite having to pay for it.
And how it seems that over the last few years special events like these seem to have dramatically declined or disappeared from the promotional arsenal at radio stations. Just my perception of course. I'm sure there are stations doing great events. It's certainly not possible to know every station and every market.
Surely the changing relationship between radio, the record folks, and the concert promoters has been a major factor. Not to mention the "Spitzer Chill" that befell the industry not long ago.
Seems like a good time to post a new poll...please take a minute and let your opinion be counted.
1 comment:
I wrote a short post on this same subject some time ago. There are still plenty of Radio Presales and promotions that happen though.
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