Tuesday, September 23, 2008

Is It Enough?

If the need for change at radio is great, the need for change at newspapers is greater.

One of the most high profile makeovers in the newspaper business has been at The Chicago Tribune. Obviously, a storied newspaper but also a familiar management team to us radio folk makes this story a little bit more interesting.

Watch this video and check out the graphically striking new look and see what you think.
Is it different enough to capture the interest of people who gave up newspapers or hardly ever read a newspaper? What would be the radio equivalent of what Randy and Co. accomplished in Chicago? Is it enough or too little too late?


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