Mark Ramsey's New Book

Please allow me to recommend Mark Ramsey's new book "Making Waves."

I have known Mark for many years and worked with him at hear2 and Mercury and I can tell you he is one of our industry's brightest minds. This book will be a quick and easy read but I can't think of a more important book for radio people than this one.



Dana Hall at Radio-Info just posted a brief interview with Mark. Here is the link.

It's All About Tribes

Seth Godin's new book TRIBES is out and as usual he is thought provoking and has wrote a must read book for those of us who are charged with attracting an audience or helping those looking to attract customers.



What's this book all about? Mr. Godin has posted a full (and lengthy) presentation explaining why people (listeners) are looking for leaders and will seek out tribes they can be a part of and feel good about.

Take a little time and see what he has to say.
Full notes are provided with this presentation. I would suggest you click this in the viewer. It will take you to the slideshare site where the notes are visible.

Seth Godin on Tribes

View SlideShare presentation or Upload your own. (tags: book tribes)