What could you give away on your Facebook page? What client partnerships could be developed by using on-line tools like Facebook? You have a facebook page right?Traditional advertising is in a world of hurt right now. I certainly don't need to tell you that. I am wondering out loud whether it will ever come back to previous levels. I will only say maybe, with a hint of doubt thrown in.
Whether it's programming trying to connect with listeners in different ways, or sales trying to find solutions for clients looking for new ways to reach customers we must look past traditional spots and promos to compete in our tech-crazed 21st century world.
Z100 in New York has:
1 comment:
We've gone from the old; appointment listening - to the new; on-demand content. Harve has been talking about this for YEARS.
The hub is still the radio station, except now it's a content distribution system. Keep up the good work, buddy!
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