Friday, December 4, 2009

What's New?

As we march towards the close of 2009 I thought it would be timely to ask the question: What's new? 

What happened in the "radio space" this year that's new?

Did anything "new" succeed?

What failed?

Did we really try something/anything new?

Who were the new breakout talents this year?

What new format was developed this year?

Who made the greatest strides in the digital media department?

What's new with you?

I pose these questions to stimulate talk, thought, and if you would like feel free to post a response here on the blog.  I pose these questions as a wake up call to all those passionate about radio--we must find more creative and innovative ways to delight listeners.  I love that word, delight.  It's old fashioned.  In many ways it almost sounds out of step with today's fast moving society.  Honestly, the thought of using the overused word "engage" doesn't really get the job done in this case.  So I go back to the word delight. 
1. Great pleasure; joy.
2. Something that gives great pleasure or enjoyment
How much better would our medium be if we ran everything we did through the "delight filter" before doing it?  Hmmmm. 

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